All posts by John L Aldridge

First Day of Spring

First Day of Spring

Coloured handle cutlery
Vero coloured handle cutlery.

The first day of Spring is with us, and the time has come to start thinking of those long warm nights, and gorgeous colours that only nature can provide.

It is the moment when the spirits within are lifted to greater heights, and the sadness of Winter becomes but a distant memory.

For the brave, the season for eating out doors has begun, and what can be more enjoyable than preparing the table with that added colour.

I have two models that I would like to present to you; VERO and Table Fun (Carre’ Ballon Bateau).



Ballon 2_1024_2  Carrè 3_1024

 All are 100% “Made in Italy” , and are able to grace any table with the spirit of Spring.

Bateau 4_1024

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Ambiente 2014 – Conclusion

Ambiente 2014

Ambiente - The Writer
1st Day of the Ambiente Trade Fair

The last of the Winter Fairs has concluded, and what a fair Ambiente has been.

I have lost count of the number of Ambiente trade fairs I have conducted, but this one has without doubt been one of the very best.

Does this mean that the recession is over? I am not sure; most of the visitors were from non-EU countries, and all looking for MADE IN ITALY. Lets just wait and see.

What I do know is that my efforts to help create an Eme Brand Name is beginning to work. More and more people are becoming aware of the design, quality and service that Eme can offer.

I would just like to thank all the visitors to our stand at Ambiente; and please remember that should you wish to know more about our Company, production, or just wish for a price quotation, please do note hesitate to contact me.

Once again my most sincere thanks to all the visitors.

Yours sincerely

John L Aldridge

Export Manager

Mr. Mori and Writer
Mr. Mori and Writer on the stand at Ambiente 2014


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Ambiente 2014

Ambiente 2014

Ambiente - Frankfurt 2014
HALL 3.0 – STAND E76

The HOMI Trade Fair finished yesterday.

I must say that I went to this fair with grave doubts. I believed that HOMI could never recuperate the lost ground made by past fair administrators of doubted ability and interfering politicians.

I was proved to be wrong. Ok we did not have 4 days of intense business 2 business, but we did have a group of foreign visitors that greatly appreciated the new format, and were well qualified!

I am more than prepared to bet that next year will even be better, returning an “old Macef” that was almost dead, into a young and vibrant HOMI that will once again return to the top of the list of international fairs.

Ambiente is almost upon us. I, John L Aldridge – Export Manager, will be available throughout the fair, so should you require answers to any questions regarding  our  Company or our production, please do not hesitate to come and ask me. Remember “Your time is our time”, so please feel free to visit us.

Please note that we are always pleased to meet new potential clients, but we have particular openings in the following countries:

Russia, Estonia, Lithuania, Latvia, Ukraine, Sweden, China, and Portugal.

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HOMI-Macef and Ambiente 2014 Trade Fairs

HOMI-Macef and Ambiente 2014 Trade Fairs


Ambiente - Frankfurt 2014
HALL 3.0 – STAND E76
Eme at HOMI-MACEF 2014
19 – 22/01/2014

EME Posaterie Srl will once again be exhibiting at HOMI and Ambiente.

We are looking forward to receiving one and all, and will do our very best to answers any questions that you may have concerning our Company or our production.

Your time is our time, so please feel free to visit us.

John L Aldridge (Export Manager) will be available through out both fairs.

Please note that we are always pleased to meet new potential clients, but we have particular openings in the following countries:

Russia, Estonia, Lithuania, Latvia, Ukraine, Sweden, and Portugal.

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Trianon Co. Ltd. – Our Partner in Korea

Trianon – Our Partner in Korea

It was my first visit to Korea, and I was not quite sure what to expect.

On my arrival at Incheon Airport , Mr. Yoo of  TRIANON CO.,LTD. was there to meet me, and after seeing me after a 16 hour flight from Malpensa (via Hong Kong), he decided that a good nights rest was required. In fact my flight with Cathay Pacific had in fact been excellent, but it does not matter how comfortable one is, or how well looked after, 16 hours in a plane is always 16 years.

I was staying at the Novotel Ambassador Hotel which is located in the financial quarter of Seoul. The service and rooms were great.

After a good nights sleep, we were off to visit the various Shinsegae department stores in Seoul. I was quite amazed. I can only compare Shinsegae to a UK equivalent of a Selfridges/John Lewis. IMG_0130    Shinsegae    IMG_0122IMG_0121

In fact John Lewis has a sales point in Shinsegae.

The sales system is different to that in Europe. The products are displayed so that potential clients can see and feel the products, but the sales goods that the client might buy are kept in a stock room, behind the sales point.

Cleanliness, order, and service are the by-words for Trianon. I was especially impressed with the sales staff. Very professional, and people who actually knew about the products that they were selling.

Although Seoul has a very vibrant business community, it is also a place to visit. The Royal Palace that can be found on the northern side of the river is a must to see. It also has a very interesting reconstruction of an old Korean village.

Before closing this very brief article, I would just like to thank Mr. and Mrs Yoo, their daughter Jeanne, and Kim, for making me feel so welcome in their Country.

If you would like to know more about our products in Korea, please contact:

Mrs. Kim, Gi-Yang


 357-6 Galhyeon-dong, Gwacheon-si,

 Gyeonggi-do, Korea

 Tel. 82.2.591.9335

 Fax 82.2.591.9336

 Mobile 82.10.4605.9210






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Eme on Film – The New Eme Film Is Here

The Eme Film

Host 2013The new Eme film is here.

Ready to show you who we are, how we work, and how we are organised.

The latest technology today, never tomorrow.


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The Incredible Story of Steel – In Brief

A Brief Story of Steel

HostThe story of steel starts right back to around 4000BC , but the real production of steel did not start until 1300-1400BC; in Eastern Africa, and later by the Spartans who were known to have produced steel in large quantities.

How did the Ancient blacksmiths make their steel? Well, they started by heating an iron bar until it arrived at a specific colour, and then hammered the iron, forcing out the impurities (carbon). If you watch a blacksmith at work, you will see the impurities in the form of sparks.

In the ancient world, steel was a precious product, and could only be made by hand. The secrets of making swords and knives were passed down from generation to generation. A typical “recipe” for sword making would be as follows:

  1. Heat the iron until the colour of the setting Sun.
  2. Hammer the iron flat.
  3. Heat the iron again, and make a cut half way down the length of iron.
  4. Fold the iron (2 layers) and beat into shape.
  5. Heat the iron again, and repeat (3) and (4) ten times.
  6. Heat the steel and twist it.
  7. Beat it once again into shape.
  8. Heat it for the last time and “quench” it in urine.

The sword blade is ready!

You may be surprised that urine was used, but in one historical account only urine of a red headed boy could be used! And this process left the most incredible “etched” designs on the blade.

Up until the 19th century, the manufacture of steel relied almost exclusively on the skill of the blacksmith; meaning that it could not be used in engineering or construction, as it could not be massed produced.

This is why  all the metal bridges of the 19th century were made from iron.

In 1879 the then longest bridge in the world collapsed (The Tay Bridge Disaster), causing the death of 75 people. It was later found that although iron resisted extremely well under compression, it was very bad under tension.

If you conduct a tension test on an iron bar, it will snap clean, and the snap being where there is the greatest concentration of carbon.

In the late 1800’s the production of steel could be massed produced by the invention of the Bessemer Converter. This was like a very large iron bucket full of molten iron. With air being pumped into the base of the bucket. The air (containing oxygen) would combine with the carbon in the iron and would produce carbon dioxide.

The idea was brilliant, but it failed for a very simple reason. To make good steel required a carbon content of 1%, and there was no accurate means of knowing when the Bessemer converter had obtained this value. However a metallurgist called Sidney Gilchrist Thomas came to the rescue with a very simple solution. He suggested that all the carbon should be extracted from the iron, and then the 1% carbon content added afterwards. It worked, and over night Great Britain became the worlds greatest producer of steel, which in turn fired the Industrial Revolution to even greater heights, and opened the door to the modern era.


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How a new cutlery ferrule is created


The creation of a new cutlery ferruleHost Trade Fair 2013

Sometimes it is interesting to see how a new cutlery model takes it’s first steps to becoming a reality, from a simply hand drawing, to the final production model.

Below you can see the original hand drawing of the ferrule used on our model “Georgian”, the ferrule was created and the design registered by John L Aldridge. John L Aldridge has also created Eme models Aria, Iso, and Lace.

Louisis Handle Drawing
Georgian, Louisis, Mirage Handle Drawing

From this drawing we obtain the first 3D design using an Auto-Cad type computer program.

From the Auto-Cad drawing we obtain the “coordinates” required to create the tooling.

Checks are made so that we are quite sure that no errors have been made in the 3D coordinates. This is very import, as once the tooling is made, very few modifications can be made afterwards.

The tooling is made by using electrolysis, and becomes a reverse image of the finished product, similar to an engraving.

Once the tooling has been completed, we can begin production of the new ferrule.


Georgian cutlery model
Mirage cutlery model

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Eme Posaterie Needs Feed Back – Inventions and Ideas


Most web sites  are created to communicate in a one way direction. That is, to present to potential clients, and clients new and old; items, products, or services that can be offered.
I would like to turn the whole situation on its head by requesting all my readers to send me any ideas, or ideas for products, that they may have that they feel could have a demand within their market place.

Once upon a time, it was easy to have an idea created locally, but with the advent of the global market, this has sadly become very difficult. BUT not impossible.

Any ideas received by me and accepted for further development, will be covered by contract, and will offer the “innovator” a royalty.

I have invented many products in my life (light fittings, bags, cutlery).

There was one particular bag (travel bag) that I had invented. I tried to get it made in Italy, but nobody was interested. Today that bag has sold in its millions! And I still kick myself for not looking further a field, and believing in my own product.

So come on. If you have half an idea, put it on paper, and lets see what we can do.


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