John Lewis Partnership, our UK Partner

The dilemma of the internet is that very often we find products that we would like to buy, but cannot, either the company in question has no online sales, or worse, only a text description and photo. This really does not guarantee either the quality of the product, or the supplier themselves. Consequently, at Eme we receive many enquires asking to know where our products are stocked.

When I receive an enquiry from the UK, it is always a pleasure for me to direct them to one of our long standing partners, John Lewis Partnership. We have been supplying John Lewis since 1994, and when a potential client asks to know who our major clients are, John Lewis is always first on the list.

Even when I had a “Saturday Job” at Waitrose, John Lewis had a reputation for quality and service. A characteristic that has remained with the Company to this day. I cannot help but feel that it is due to this philosophy that has made their online sales and direct sales so successful. Product and product information can be easily be found on their web site, and if that is not enough, why not take a visit to your local John Lewis Store and speak to one of their sales staff. You will find them friendly and well informed. You may even want to see our cutlery ranges on display.

At present we have two lines on display; Vintage, a classical design with special “pearl effect” handles in 2.5mm 18/10 stainless steel. Ideal for those special dinner party occasions. And Vero  a modern design with coloured translucent handles in 2mm stainless steel; perfect for everyday use, and a must if you are looking for cutlery that will combine with your Guzzini products.

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Ambiente 2012

Although Frankfurt was pretty cold, I can at least say that the welcome at Ambiente was warm and highly successful.

Our stand was a little smaller than that at Macef, but for the full 5 days we worked consistently. It would seem that Made in Europe has been rediscovered, especially the advantages of working with companies close to home.

For those that have never worked with Eme, I would just like to underline some of the benefits:

  • No minimum orders.
  • No large financial commitments.
  • Delivery Time on average 10 days from receipt of an order.
  • A 100% Made in Italy product.
  • Work with the largest remaining European manufacturer of cutlery.

Just a warm thank you to all the visitors to our stand, and should you have questions, or require further information, please do not hesitate to contact me.


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From Macef to Ambiente

Just to remind everybody that although Macef has finished, Ambiente is yet to begin.

Please note that we are in Hall 3.0 E76 with our new stand.

I hope to have the pleasure of meeting clients and friends, and perhaps new clients and new friends.

All the very best.

John L Aldridge



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Macef 2012 – Thank you all for making the fair one of the best!

The Macef Fair has come to an end for another year. A Fair that has gone beyond all expectations.

Not only were there many Italian visitors to our stand, but more important at least for me, many foreign guests.

I hope that we made all our guests welcome to our stand, and trust that they departed from the Fair knowing that “Made in Italy” is alive and well.

I would just like to thank the Eme team, in particular Cristian, Carlo, Luca, and Dino for all their efforts, and without them the fair would not have been the success that it was.

Unfortunately there was one black spot; we had hoped to launch our new website during Macef, but due to technical problems this will not be possible until later this week.

Signing off. Plenty of post Macef work to get through.

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Macef 2012 Begins Tomorrow!

Just to remind everybody that tomorrow is the opening of the Macef Fair.

I will be taking photo’s of our stand and perhaps a short video, but that depends on whether I can get my new smart phone to work.

For those following our blog, I would just like to remind you that we will be exhibiting our new range of cookwareCromoterapia, our new flatware model ZAFFIRO, our new range of tableware NATURA, and a completely new stand that has been designed by our in house designer Ivana.

Also we will be launching our new website, but please remember that as with all websites, it is pretty static, so please do not forget to continue visiting our blog for fresh news.


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Eme Presents New Cookware Range Cromoterapia

New Cookware From Eme

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Eme Preview – See it at Macef & Ambiente

Eme Preview

Cromoterapia Cookware and New Cutlery Range Zaffiro

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How To Lay A Table With Cutlery

For most people giving a dinner party for the first time, the task of laying the table with cutlery and glasses can be a daunting venture; but it is not as difficult as it seems.

In todays modern iPhone, iPad, tablet holding world; whether you use table cloths or mats does not really matter. What does matter is that your choice is clean, smooth and spotless; and the cutlery and glasses clean and sparkling. IMPORTANT, do not forget to check that the salt and pepper containers are freshly filled. Don’t fall for the “salt trap” of the hole being blocked.

The starting dish can depend greatly from country to country, but there is a tendency for soup to be the first dish, especially during the winter periods. HOWEVER, if you are serving pate, a pate knife would take the place of the soup spoon.

The soup spoon (Art.240) is placed to the far right (not at the top), the fish knife (Art.140) to the left of the soup spoon, and the menu knife (Art.X10 – main course) is placed to the left of that; always with the blade pointing inwards.

The corresponding forks are placed in the same order on the left of the place cover.

If an entrée fork is used, it is placed between the fish and menu fork.

The spoon and fork  for the dessert are placed at the top, the spoon above the fork.

If fruit and cheese are being served, the fruit knife (Art.X50) and fork (Art.X70) are brought to the table at the same time as presenting the fruit and cheese.

The small plate for bread or rolls are placed on the left, while the wine glass and water glass are placed on the right. IMPORTANT Always remember that the water glass is the biggest of the two glasses.

The napkin, if folded can be placed at the centre of place cover; otherwise if a napkin ring is used, on the far right.

Never stack the plates for use for each course. This is often used in Italy and is wrong. It is lazy and allows the plates to get cold.
Do your best to keep the plates, for the hot courses, warm (not burning hot).

As stated above, place settings change from country to country.
For example, if you are serving “Italian”, you might consider laying as follows:

1st Course would probably be a selection of salami and would require using the “fruit” knife and fork.
2nd Course being the unforgettable Pasta, which would require menu fork and spoon (the Italians use just the fork).
For the Main Course and onwards follow the pattern stated above.

It really does not matter about the Cuisine that you are presenting as there is one simple rule to remember.







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Christmas Greetings

A Thought For Christmas

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MACEF Trade Fair 2012 – 26th to 29th January 2012

I am pleased to inform you that apart from the Ambiente Trade Fair, we will also be exhibiting at the Macef trade fair that is held in Milan (Rho) – PAD1, STAND R17 S20.

I hope to have the pleasure of seeing you there.

Should you require further information, please do not hesitate to contact me.

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Posate, Cutlery & Flatware

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